Heavyweight Marketing

Attention Entrepreneurs and Small Business Owners: Is your business a 98-lb. weakling? Do competitors kick sand in your face? Then muscle up your marketing and transform your brand into a champion!

Step in the ring with Heavyweight Marketing and discover potent, practical strategies that will help you build a distinctive brand bold enough to knock out your customers—and your competitors!

The book is filled with rich stories, examples, anecdotes and case studies directly from author Nikolas Allen's recent 3-year stint running marketing consulting company, BAM! Small Biz Consulting.

Allen’s brisk writing style is chock full of keen insights, irreverent opinions and a healthy dose of pop culture references making this modern marketing manual both essential - and fun - to read.

Follow the author’s real-world client examples as you learn to:

• Define and articulate your unique brand value
• Create meaningful marketing messages
• Identify and engage your ideal audience
• Determine your optimal tools and tactics
• Produce dynamic marketing that packs a punch
• Build a truly distinctive small business brand

Punch your way out of the crowded, cookie-cutter landscape of typical small business marketing and turn YOUR brand into a champion withHeavyweight Marketing.